Red is the color that we pay the most attention to. It is the warmest and most energetic color in the spectrum. We associate red with love, valentines, danger, desire, speed, strength, violence, anger, emergency exit signs, stop signs and blood. Since it is an extreme color, red clothing might not help people in negotiations or confrontations. Red cars are popular targets for thieves. In decorating, red is usually used as an accent. Decorators say that red furniture should be perfect since it will attract attention.